1.
Acute care hospitals will be more acute
by Johnson, Donald E L
Health care strategic management, 2005, Vol.23 (5), p.2-3

2.
Why is tracking ROI more challenging in healthcare?
by Marlowe, David
Health care strategic management, 2007, Vol.25 (9), p.6-8

3.
Business environment looks up for hospitals
by Johnson, Donald E L
Health care strategic management, 2005, Vol.23 (8), p.2-3

4.
Give patients what they're looking for with integrative medicine
by Larkin, Maureen O
Health care strategic management, 2007, Vol.25 (8), p.1-3

5.
Designing comprehensive facilities to capture women's buying power
by Liakakos, Chris
Health care strategic management, 2003, Vol.21 (6), p.10-12

6.
Using preventive care to decrease hospital admissions of pediatric patients
by Frye, R
Health care strategic management, 1998, Vol.16 (9), p.16-17

7.
Rural health markets need restructuring
by Johnson, D E
Health care strategic management, 2001, Vol.19 (6), p.2-3

8.
Report looks at the problems of the American health care system, and how to fix them
Health care strategic management, 2004, Vol.22 (2), p.5-5

9.
Leveraging hospital investment in ER services
by Breslin, Paul T
Health care strategic management, 2003, Vol.21 (9), p.1, 12-5

10.
The new era of international health care marketing for U.S. hospitals
by MacStravic, Scott
Health care strategic management, 2004, Vol.22 (9), p.13-15

11.
Hospitals and communities don't need more physicians than HMOs currently require
by Lohkamp, R J
Health care strategic management, 1997, Vol.15 (4), p.16-19

12.
Hospitals need new approach for women's health programs
by Egger, E
Health care strategic management, 2000, Vol.18 (12), p.1, 21-3

13.
Expert: hospital target market area must be continually re-evaluated
by Worrell, Bradley
Health care strategic management, 2003, Vol.21 (4), p.19-19

14.
Improving bariatric services marketing at your hospital
Health care strategic management, 2005, Vol.23 (11), p.12-14

15.
Wellness: piecemeal or personalized?
by MacStravic, Scott
Health care strategic management, 2004, Vol.22 (2), p.1, 13-5

16.
Use call centers to ensure accountability, demonstrate ROI
Health care strategic management, 2007, Vol.25 (1), p.13-15

17.
Toledo offers plan to help uninsured
Health care strategic management, 2002, Vol.20 (10), p.11-11

18.
How hospitals respond to cardiac care turmoil
by Johnson, Donald E
Health care strategic management, 2004, Vol.22 (4), p.2-3

19.
What level of marketing commitment does it take to gain market share?
by Rawn, Kimberly
Health care strategic management, 2004, Vol.22 (5), p.1, 15-9

20.
IntegraMed starts specialty division that targets adult women's health care
by Campbell, S
Health care strategic management, 1996, Vol.14 (9), p.18-18
