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3.

Avoiding measurement dogma: a response to Rossiter
by Rigdon, Edward E.

European Journal of Marketing, Nov-Dec, 2011, Vol.45(11-12), p.1589-1600

5.

Advancing entrepreneurial marketing
by Sullivan Mort, Gillian

European Journal of Marketing, 30 March 2012, Vol.46(3/4), pp.542-561

9.

Service-dominant logic: a necessary step.(Viewpoint essay)
by Lusch, Robert F.

European Journal of Marketing, July-August, 2011, Vol.45(7-8), p.1298-1309

13.

Erratum

European Journal of Marketing, 20 September 2013, Vol.47(10)

15.

Relating price strategies and price-setting practices
by Ingenbleek, Paul T.M

European Journal of Marketing, 08 February 2013, Vol.47(1/2), pp.27-48

16.

2013 Awards for Excellence

European Journal of Marketing, 04 February 2014, Vol.48(1/2)

18.

"Marketing and flexibility": debates past, present and future
by Combe, Ian

European Journal of Marketing, 14 September 2012, Vol.46(10), pp.1257-1267

19.

International market segmentation
by G. Budeva, Desislava

European Journal of Marketing, 08 July 2014, Vol.48(7/8), pp.1209-1238

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