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2.

Retoryka reklamy
by Lewiński, Piotr H.

Publisher: Wrocław, Wydawn. Uniwersytetu Wrocławskiego; Libraries: UHH

1999
6.

Consumer behavior and marketing strategy Fifth edition
by Peter, Jerome Paul

Publisher: Boston, Irwin/McGraw-Hill; Libraries: UHH

1999
9.

Innovation in pricing : contemporary theories and best practices Second edition

Publisher: London, Routledge, Taylor & Francis Group; Libraries: UHH ZBW

2018
12.

Städte als Marken

Publisher: Hamburg, New Business Verlag GmbH & Co. KG; Libraries: UHH HAW ZBW

2013

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